James William Johnson was born on July 16, 1943, in Port Arthur, Texas. From an early age, he developed a passion for football, growing up alongside future celebrities like musician Janis Joplin and actor G.W. Bailey. His love for the sport blossomed during his high school years, paving the way for a standout college career at the University of Arkansas.
While playing for the Arkansas Razorbacks, Johnson was a formidable defensive lineman. The team, under legendary coach Frank Broyles, won the 1964 National Championship with Johnson playing a crucial role. His relentless energy on the field earned him the nickname “Jimmy Jumpup.” During his time at Arkansas, he also built relationships with future football icons, including Jerry Jones, who would later own the Dallas Cowboys.
Coaching Career and NFL Success
Johnson began his coaching career in 1965 as an assistant at Louisiana Tech University before taking on various assistant coaching roles. His first major coaching position came in 1979 when he was appointed head coach at Oklahoma State. He later moved to the University of Miami, where he built a powerhouse program that dominated college football. His aggressive defensive strategies and recruiting prowess led Miami to a national championship victory.
His NFL coaching career took off in 1989 when Jerry Jones hired him to coach the Dallas Cowboys. Johnson’s meticulous player scouting, combined with a ruthless approach to roster management, transformed the Cowboys into Super Bowl champions. Under his leadership, the team secured back-to-back Super Bowl victories in 1992 and 1993.
Despite his success, tensions arose between Johnson and Jones, leading to Johnson’s departure in 1994. He left the Cowboys with a $2 million severance package. In 1996, he returned to coaching with the Miami Dolphins but was unable to replicate his previous success. He retired in 1999, leaving behind a lasting legacy in the NFL.
Post-Coaching Career: Broadcasting and Business Ventures
After retiring from coaching, Johnson transitioned seamlessly into broadcasting, becoming a staple on Fox NFL Sunday. His deep knowledge of the game and charismatic personality made him one of the most respected analysts in sports media. He has also contributed to coverage of major college football events, including the Bowl Championship Series.
In addition to broadcasting, Johnson dabbled in acting, appearing in television series like The Shield and Coach. He also had a cameo in the Adam Sandler film The Waterboy. Johnson further expanded his public presence by participating in Survivor: Nicaragua in 2010, though he described the experience as stressful.
Endorsements and Business Ventures
Johnson has secured endorsement deals with brands such as Procter & Gamble and ExtenZe. However, one of his endorsements, with a company called Leading Edge, was later revealed to be a scam. Despite this setback, he remained a sought-after personality for commercial campaigns.
Beyond media and endorsements, Johnson has been active in the restaurant industry. He owns Three Rings in Miami, named in honor of his three major championships (one with Miami and two with Dallas). He also runs JJ’s Big Chill, a bar and restaurant in Key Largo, Florida.
Real Estate Investments and Hurricane Irma’s Impact
For years, Johnson has maintained an expansive home in Islamorada in the Florida Keys. The property was heavily damaged by Hurricane Irma in 2017. When Johnson returned, he found his dock destroyed, his house covered in sand, and his saltwater pond ruined. Despite the damage, the main structure of his home and guest house remained intact. Johnson committed to rebuilding his property, an endeavor likely costing millions of dollars.
Net Worth and Financial Standing in 2025
As of 2025, Jimmy Johnson’s net worth is estimated at $45 million. His earnings stem from multiple sources, including his coaching career, broadcasting contracts, endorsement deals, and business ventures. His ability to leverage his NFL success into a lucrative post-coaching career has kept his financial status strong.
Personal Life and Family
Johnson married his first wife, Linda Kay Cooper, in 1963. The couple had two children before divorcing in 1990. In 2010, Johnson married Rhonda Rookmaaker, with whom he shares his life in the Florida Keys. Despite his demanding career, Johnson has always valued family and personal relationships, balancing his professional achievements with a fulfilling personal life.
Legacy and Influence
Jimmy Johnson’s influence on football extends beyond his coaching record. Many of his former assistants, including Dave Campo and Butch Davis, have gone on to have successful coaching careers. His innovative approach to team-building and strategy remains a blueprint for success in the NFL.