Luce Cannon, the multi-talented rapper and producer known for his deep ties to hip-hop’s biggest stars, is opening up a new chapter in his personal and professional life alongside his wife, singer and entrepreneur Charisse Mills. The couple, whose bond was sparked by an unassuming yet heartfelt encounter, has taken their relationship to both television screens and the hearts of fans nationwide through their hit reality series, “Baddie and the Beast” on UrbanflixTV.
A Genuine Love Story in a Culture of Fast Lanes
In an industry where relationships often seem as fleeting as a chart-topping single, Luce Cannon and Charisse Mills stand out for their grounded connection. Their journey began with Cannon’s simple but respectful gesture: approaching Charisse’s mother and asking if he could buy her a drink. That introduction paved the way for a relationship marked by sincerity, loyalty, and mutual respect—qualities both Cannon and Mills value deeply.
Cannon, who has spent years navigating the high-energy world of hip-hop, quickly realized Charisse was different from anyone he had met. “Her positivity and lack of an ulterior motive attracted me immediately,” Cannon has said. Mills, in turn, has spoken openly about how secure Cannon made her feel from day one. “He made me feel safe from the very beginning,” she explained, highlighting the emotional trust that has become the foundation of their relationship.
Now two years into their partnership, their bond has remained resilient, defying the fast-paced, often volatile nature of the entertainment world.
Enter “Baddie and the Beast”: Reality TV with No Filters
Their love story has taken a bold step into reality television. Cannon and Mills are not just the stars of UrbanflixTV’s “Baddie and the Beast”—they’re also executive producers. The show peels back the curtain on their relationship and the lives of their close-knit circle of friends and family. With three episodes already aired, the series has been praised for its unfiltered approach to reality TV.
Unlike many shows in the genre, “Baddie and the Beast” has steered clear of fabricated drama, offering viewers a genuine glimpse into the ups and downs, joys, and challenges of their life together. From family gatherings to behind-the-scenes moments in the studio, audiences get a taste of how love and ambition intersect in the real world.
UrbanflixTV has positioned the series as a standout in their growing lineup of original programming, and early feedback suggests fans are loving the show’s authenticity. The chemistry between Cannon and Mills is palpable, and their willingness to share personal milestones, disagreements, and successes has struck a chord with viewers.
Who is Charisse Mills?
Charisse Mills is much more than a reality star. A powerhouse vocalist and entrepreneur, Mills blends her Trinidadian roots with a dynamic presence in both the music and business worlds. With experience as an opera-trained singer and a growing catalog of genre-blending music, Mills has carved out a space for herself as a versatile creative force.
She is also actively involved in several ventures outside of entertainment, including fashion and wellness initiatives. Mills’ commitment to uplifting others and her focus on authenticity are part of what Cannon says initially drew him to her.
Luce Cannon: A Hip-Hop Mainstay
Luce Cannon, known within the industry for his collaborations with high-profile names, has been a consistent figure in hip-hop circles. A seasoned producer and rapper, Cannon has built a reputation as both a creative and a connector, working behind the scenes on projects that have shaped the sound of contemporary rap.
Though Cannon’s exact age has not been disclosed publicly, he is considered a veteran in the game, with over a decade of contributions to hip-hop culture. As of 2025, his estimated net worth is approximately $1.5 million, earned through music production, touring, brand partnerships, and now television production through “Baddie and the Beast.”
The Business of Love and Entertainment
As executive producers of their show, Cannon and Mills are hands-on with every aspect, from creative direction to managing their on-screen image. This joint venture marks a strategic move for the couple, who are blending their talents and business acumen to create content that resonates beyond the typical reality TV template.
The show’s concept also highlights the strength of their partnership, both personally and professionally. Mills and Cannon have shown that blending love with business can be both challenging and rewarding, especially when grounded in mutual respect and transparency.
A Growing Fanbase and What’s Next
With a growing fanbase and buzz around “Baddie and the Beast,” Cannon and Mills are positioning themselves for continued success. While three episodes have already aired, there is anticipation about what’s next for the couple on and off the screen.
The show has opened doors to new business opportunities for both, including additional production ventures and possible brand collaborations. Cannon has hinted at returning to the studio for new music projects, while Mills is expanding her influence in the fashion and health industries.
Together, Cannon and Mills exemplify a modern power couple who are not only navigating love under the spotlight but also leveraging it to tell stories that resonate.